Website Year in Review 2022

In reviewing our website statistics and analytics for 2022, we are proud to share our highlights.

We had 6,228 unique visitors from around the world! That is a 23% year-over-year increase!!

Almost 43% of our visitors were from Canada, the vast majority were from Alberta. Our visitors mostly came from the big three cities in Alberta:

  1. Calgary

  2. Lethbridge

  3. Edmonton

While we saw more visitors overall to the site, we only had a 1% increase in overall pageviews (10,667) compared to the previous year. Our most popular page content continues to be:

  1. Homepage

  2. Nest box building

  3. Mountain Bluebird Information

  4. ‘Mountain Bluebirds’ short documentary by Rick Andrews

  5. About

  6. Essential Information for Trail Monitors

  7. News

  8. Member Photo Gallery

  9. Events

  10. Take Action

Webmaster Comments & Observations

  • Cost to benefit from the website is reasonable - $144USD (~$186CAD) to accommodate approximately 6,228 unique visitors = ~33 visitors per dollar spent.

  • Website helps MBTCS share mission, statistics, research, observations, sightings, and so much more.

  • Member suggestions and feedback are encouraged to improve the website.

  • Everyone is welcome to submit content to the website - articles, photos, links, etc.

  • Good year-over-year growth in site traffic.

Goals for the next year

  1. Maintain active web presence through regular page updates (news & events)

  2. Thoroughly review top 5 pages and update if necessary 

  3. Increase photo content on the Member Gallery page

If you are interested in guest-writing an article or cross-posting content on our website, please get in touch! We are always interested in content related to Mountain Bluebirds that will benefit our members in Southern Alberta.

Looking ahead at 2023, what do you want type of content are you interested in? How can we improve our online presence?

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Bluebirds soon to return! Are your nest boxes ready?

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Don Stiles: ‘Mr. Bluebird’ did much for birds, conservation